NEW EHIMA INFORMATION PORTAL: EUROTRAK SURVEYS 2022: EVIDENCE OF LOW AWARENESS OF CI GLOBALLY
The new EHIMA Information Portal http://www.HearingYou.org makes it easier than ever to access their great information and reports on hearing aid use in particular, but some helpful information about awareness of CI.
The 2022 reports from UK, Germany, Italy, Switzerland, New Zealand and France, provide evidence about how little awareness there is even there of cochlear implantation. The MarkeTrak 2022 study for the USA reveals that 4 in 10 of respondents had never heard of CI. It also reveals how few HA owners with severe/profound HL have been informed about CIs by medical professionals.
69% of the population in Germany have never heard of Cochlear Implants.
Only 18% of the HA owners with severe/profound HL have been informed about CIs by a medical professional.
In the UK, 41% of the population haven’t heard of CI
Only 30% of HA owners with severe/profound HL have been informed about CI by medical professional.
EuroTrak is the largest comparative multi-country study on hearing loss and hearing aid usage.
Initiated by EHIMA in 2009, EuroTrak was designed as a means for raising public awareness on key issues of hearing loss and hearing care. It sheds light on hearing loss prevalence as well as on the use of hearing aids and the experience of hard of hearing people with their hearing instruments.
Recent surveys include useful questions on CI awareness, illustrating how little is known about CI even in high income countries.
What are we doing about this? Use this evidence for your advocacy work.